Chosen DesignLogo Design
Barbell Syndicate
Year2026
ClientBarbell Syndicate
Images2 files
Tools Used
Adobe IllustratorAdobe Photoshop
About the Project
Bold brand identity for a powerlifting and strength-training community. The mark needed to project raw power while staying clean enough for apparel and digital use.
The Concept
The barbell itself is the symbol of discipline. The letterforms were custom-weighted to mirror the heaviness and balance of the equipment: grounded, immovable, committed.
